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Grail
Peter Ross's t-shirt line, Grail, is a contemporary combination of grit and grandeur. Punk meets haute couture in a dizzying mix of designs that work whether you're dressing up or just slumming. Topping every fashionista's "must-have" list, Grail is what's thoroughly modern this very minute. Peter Ross is 3rd generation in this industry. After getting his feet wet working for the likes of Quiksilver, volume private label manufacturers and doing merchandising and sales for a denim mill he gained a great understanding of production and textiles. An opportunity arose that would allow Peter to use his innate talents for design and Grail was launched. Grail is for anyone who is passionate enough to call what they do an art; whether you're a skater, a surfer, a musician, an actor, a painter or a designer. Conceptually, Grail is rooted in the not so mainstream performers in the core arts. Music will always play a large part of the look and feel of the items they create. On the heels of a tremendous success at the MAGIC show in Vegas you can bet on seeing Grail as the in crowd uniform for A-list jet setters in Hollywood.
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